VP - Revenue and Business Operations

Other Ahmedabad1015 yrs experience

KEY RESPONSIBILITIES

Revenue & Pipeline Ownership (Top Line → Pipeline → Sales)

    Own the revenue number: accountable for QoQ top-line growth against board-approved targets across all business lines.

    Pipeline architecture: build and continuously audit the pipeline (stage definitions, coverage ratios, velocity, conversion rates) so pipeline health is a leading, not lagging, indicator.

    Sales performance: drive the sales team's forecast accuracy, win rates, deal cycle time and average deal size; personally step into strategic/escalated deals.

    Forecasting discipline: run a rolling, data-backed revenue forecast reviewed weekly with Sales leadership and monthly with the CEO/COO.

Demand Generation (BDR → Marketing)

    BDR engine: own outbound/BDR productivity — activity volume, meetings booked, SQL conversion — and keep it tightly coupled to sales capacity.

    Marketing-to-pipeline alignment: ensure Marketing's campaigns, content and channels are ROI-accountable against pipeline generated, not vanity metrics.

    Funnel handoffs: eliminate leakage at every MQL → SQL → SAL → Opportunity handoff through shared definitions and SLAs between Marketing, BDR and Sales.

Client Growth & Retention (Client Growth/Engagement → Customer WON)

    Land-and-expand: build a systematic account growth motion (upsell, cross-sell, renewal) once a client is WON, working closely with Delivery/Account teams.

    Engagement health: put NPS/CSAT, usage and relationship-health tracking in place so at-risk accounts surface early, not at renewal.

    Win reviews: run structured win/loss analysis to feed insights back into Sales, Marketing and Product positioning.

Delivery, Cost & Margin (Delivery → Costs → Margin → Bottom Line)

    Delivery linkage: partner with Delivery leadership so sold scope, staffing and utilization stay in sync — protecting both client outcomes and project economics.

    Cost discipline: own visibility into cost-to-serve and operating costs across the revenue engine (Sales, Marketing, BDR, Delivery) and flag inefficiencies proactively.

    Margin ownership: be directly accountable for gross and net margin by client/engagement, not just top-line bookings.

    Bottom-line accountability: translate revenue and cost decisions into their P&L impact and defend that impact to the CEO/COO.

Governance, Reporting & Cross-Functional Command

    Daily/weekly visibility: maintain a single source-of-truth dashboard spanning the full funnel and P&L, reviewed daily/weekly with the CEO and COO.

    Corrective action: identify breakpoints anywhere in the Top Line-to-Bottom Line chain early, and drive the cross-functional fix — not just report the problem.

    Operating rhythm: run weekly revenue/ops reviews, monthly business reviews (MBR) and quarterly business reviews (QBR) with Sales, Marketing, Finance and Delivery leads.

    Finance partnership: work hand-in-glove with Finance on budgeting, forecasting accuracy and margin reporting; act as the operating bridge between GTM and Finance.

SUCCESS METRICS / KPIS

    QoQ revenue growth vs. target

    Pipeline coverage ratio & pipeline velocity

    Sales win rate & forecast accuracy

    BDR activity-to-SQL conversion

    Marketing-sourced/influenced pipeline ROI

    Client NPS/CSAT and net revenue retention

    Cost-to-serve and delivery utilization

    Gross margin and net margin by engagement

    EBITDA / bottom-line contribution

EXPERIENCE & QUALIFICATIONS

    Experience: 10–15+ years in Revenue Operations, Sales Operations, GTM leadership or a Business Operations/Chief-of-Staff role, with direct exposure to Sales, Marketing and Finance.

         Track record: demonstrated ownership of a full revenue funnel and P&L outcome, ideally in a technology/IT services or digital business.

    Analytical rigor: fluent in pipeline, funnel and margin analytics; comfortable building and defending dashboards, not just consuming them.

    Cross-functional influence: proven ability to align Sales, Marketing, BDR, Delivery and Finance leaders around shared metrics without formal authority over all of them.

    Executive presence: confident reporting directly to CEO/COO with daily/weekly accountability, including delivering difficult news early.

    Education: MBA or equivalent preferred; background in Business Operations, Finance, Sales or Consulting is a strong plus.

WHAT SUCCESS LOOKS LIKE

    Revenue growth is predictable, forecast accuracy is high, and there are no surprises at quarter-end — issues are surfaced and corrected weeks before they hit the number.

    Sales, Marketing, BDR, Delivery and Finance operate against one shared set of definitions and one dashboard, not five different versions of the truth.

    Margins improve or hold steady even as revenue scales, because cost-to-serve is actively managed, not discovered after the fact.

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